The Middle East Strategic Communication Conference is a platform for organizations to discuss challenges and opportunities in emerging forms of communication, as well as evolving strategies to keep their audiences better informed. Strategic communication is crucial for organizations to communicate with their external audiences, as it is the link between the organization’s mission and goals, and their realization. The conference will cover several areas of communication, including modern media strategies, institutional communication, public relations, electronic media strategies, and more.
The Middle East Conferences for Strategic Communications MESTEC have been held annually by the Council of Arab International Relations CARINTER a charity registered in England & Wales under No 112430 since 2005. They are supervised by the Arab Association for Press and Media and organized by the Gulf Center for Strategic Communication (GSC).
The Gulf Center for Strategic Communication (GSC) is an international training center affiliated with the Council of Arab International Relations CARINTER. It is one of the few Arab centers specialized in strategic communication, such as media, public relations, and communication.
CARINTER is a registered charity by Charity Commission in England and Wales since 2005 under No. 1112403. It promotes more understanding and dialogue between Arab people and other nations of the world.
The conference opens with the announcement of the annual Awards for Gulf and Arab journalism and media persons. This award recognizes individuals and organizations that have played a significant role in expressing Arab identity and unity, and have developed innovative methods of media, public relations, and communication.
The conference will feature six sessions spread over two days, with three sessions per day. The schedule of sessions is as follows:
This event is ideal for corporate professionals who are interested in keeping up-to-date with the latest media trends and strategies, as well as those who wish to learn more about media and advertising in the Arab world. They can also benefit from the networking opportunities available at the event to make valuable business connections.
As media plays a crucial role in shaping public perception, government organizations will benefit from attending the event to learn more about effective communication strategies and how to build positive relationships with the media. This can ultimately help them in their mission to better serve the public.
Media professionals, including journalists, reporters, editors, and producers will find this event particularly useful as it provides a platform to learn about new trends and technologies in the industry, as well as to meet and connect with other industry professionals.
Advertising companies and other media-related businesses will benefit from attending the event as it offers an opportunity to showcase their products and services to a targeted audience. They can also gain insights into the latest industry trends and challenges.
The event will be of particular interest to those working in academic media centers, including researchers, educators, and students. They can attend the sessions to gain insights into the latest research and trends in media and communication, as well as to network with professionals from the industry.
Participants within the Sultanate: $1000 USD, with certificates of attendance stamped by each of the Arab Association for Press and Media (ARAPRESS) along with the seal of the Gulf Center for 11 Strategic Communications (GSC).
Participants outside the Sultanate: $1600 USD, with certificates of attendance stamped by each of the Arab Press and Media Association (ARAPRESS) along with the seal of the Gulf Center for 11 Strategic Communications (GSC).
In addition to the registration fee, all participants (except for those with free seats allocated to sponsors) can submit a working or research paper with a certificate of acceptance from Arab Press.
We welcome sponsorships from Omani bodies, companies, institutions, and entities within the Sultanate of Oman. Institutions outside of the Sultanate can communicate with the conference management to discuss potential sponsorship opportunities
Muscat Media Group SAOC was founded in 1975 by the late Essa bin Mohammed Al Zedjali with the weekly newspaper, the Times of Oman. Despite the decline in print media, the Times of Oman, the oldest and largest English daily newspaper in Oman, continues to cater to readers and has won numerous awards for its editorial stand and reliable news presentation. As the media gateway to Omanis, MMG caters to a growing audience with its strong brands in print, digital, video, and FM radio.
The 11th Middle East Strategic Communication Conference, organized by MMG, will bring together regional media players to formulate the best media practices and improve communication methods with input from the industry’s specialists.
Nexus Novel Advertising (NNA) is Oman’s premier full-service advertising agency, seamlessly blending creativity with technology to make impactful connections with people. Our talented team of strategists, analysts, techies, designers, storytellers, and producers utilize various marketing channels to deliver results for our clients. As the gateway between brands and consumers, NNA offers fresh ideas and innovative methods to market brands effectively. NNA is proud to organize the 11th Middle East Strategic Communication Conference, bringing together stakeholders from media, public relations, broadcast media, and institutional communication to share their expertise and insights.
